are aware of the health risks of smoking cigarettes. The problem is that cigarette advertising does everything they can, within the law, to try to convince you that you should smoke their brand of cigarettes. Using seductive and deceptive print ads and successful in-store advertising, they have enough appeal to keep getting people to try them. Luckily for cigarette companies, sometimes that's all they need. Their unethical use of advertising is so effective because they only need a consumer to try their product and the addictive chemicals can keep them coming back. These companies know the consequences and suffering caused by their products, but choose to continue to advertise unfairly so they can continue to profit from a dangerous product. Cigarette advertising needs to be reconsidered with stricter rules to stop advertising a product that kills