When running for president, there are many steps you need to take to be a successful ruler. Machiavelli, a great political philosopher, wrote The Prince, to advise the princes of his time on how to govern. Although written in 1513, the advice he gives is directly relatable to the present day. With its help any president can become a powerful and successful ruler. The basis of Machiavelli's theory and ideas comes from his most famous quote: "It is better to be feared than loved, if you cannot be both." He has a very strict policy on how a prince should behave. Rather than being considerate, he believes in strong punishment. He has a “Sit in a corner and think!” type of attitude towards people. His ideas were extreme, but they proved to work. They are effective and learning from Machiavelli is something every ruler should do. In his book he explains all the things a ruler should not do and balances them with all the things that should be done. Machiavelli teaches us to rely only on ourselves. A president should allow only wise advisors to speak and not always “take their word for it.” To prove himself capable of success, a ruler must be self-sufficient. By depending on your own worth instead of anyone else's, you will build a solid foundation for the country. Using the skill will make it difficult to get the desired position, or in this case the presidential position. But once you get it, it will be easier to maintain. According to the book, men are ungrateful, fickle and greedy. Never depend on people, promises or money. If a ruler trusts more than just himself, he gives others the opportunity to ruin what he has created. With all the available information officials can get hold of, it's no wonder why Mac... middle of paper... induces fear. It is necessary to clarify that violation of any rules will result in punishment. Recognizing the traps will help you learn to scare everyone else away. But you have to be careful. Criminal acts will gain power, not glory. The most important thing to remember is that love is a bond that can be easily broken, but fear of punishment is always effective. Machiavelli was a genius of his time and his work is still unchanged today. Any candidate who takes his advice and puts it to good use is sure to win any election he runs for. Listening to his suggestions will make a person powerful, successful, honored and remembered forever, which is what every politician wants. All of Machiavelli's extreme but effective ideas will help a president reach his maximum potential and be the successful president he wishes to be.