Starbucks and Dunkin Donuts are two similar companies and have two similar products, but they have taken two different paths to advertising based on different corporate mottos and ideals. It is clear that both companies have distinguished themselves in the market and have many similarities and differences due to their marketing advertisements. In the end, neither ad was better than the other, because both generated the traction they had initially anticipated with their intended customer base, thus pushing sales through the roof on both measures. Starbucks vs. Dunkin Donuts doesn't really exist. They