Keeping in mind the ultimate goal of achieving all the objectives set out in this thesis, essential exploration is vital. The procedure will represent the chosen systems adopted to conduct the essential examination. It will give vocation to the strategy chosen for the exam and will evaluate the chosen approach with regards to preferences, impediments and limitations. 3.2 Selection of research method: The method of exploration strategies could be isolated into quantitative and qualitative methodologies. Quantitative exploration determines from the investigative system used as part of the physical sciences. This exploration methodology is a targeted and efficient procedure that uses numerical information discoveries; describes, tests and examines the circumstances and connections of the final results using a deductive learning fulfillment procedure. Quantitative examination is an exploratory procedure that seeks to quantify information and regularly applies a measurable type of investigation. Information is usually collected using a planned layout of questions such as an organized survey that blends mostly closed questions with pre-established reactions. There are several vehicles used for quantitative data collection, but the best known are street or telephone meetings. Qualitative exploration is specifically about accumulating in-depth data through a process of asking questions to see how people feel and feel. why they feel the way they do. In-depth meetings, core assembly speeches, and member perceptions are normal strategies used to collect qualitative data. Qualitative examination strategies generally include small exemplars, which attempt to evoke expressive data about...... half of the article ......nce in this section of the thesis. Using the survey as an examination tool and combining quantitative and qualitative exploration strategies, the points of the study will be addressed. The following section shows the exploration findings and provides analysis of the results. Works Cited Belson, A. (2000), Validity in Survey Research, Gower Publishing Company. Bruce, I. (2004), Questionnaire Design: How to Plan, Structuring and Writing Survey Material for Effective Market Research, Kogan Page . Charoenruk, D. (2007), “Communication Research Methodologies: Qualitative and Quantitative Methodology,” (Online), Thai Chamber of Commerce University. Retrieved May 8, 2008, from: (Accessed 08/05 /08). Cohan, L., (2009), Research Methods in Education, Routledge.