Examines the characteristics of economic output, employment, inflation, and the interest rate. Few macroeconomic indicators include inflation, government deficit and unemployment. “Macroeconomic indicators share important characteristics that distinguish them from other indicators, such as those covering human rights or government transparency (e.g. Cooley and Snyder 2015).” Macroeconomics focuses on the economy between businesses and individual households. When the economy is operating at its natural level of employment, there may be an increase in unemployment. “The rate of unemployment consistent with the natural level of employment is called the natural rate of unemployment.” When businesses experience a decrease in production, they can generate further unemployment. Another macroeconomic objective is economic growth, defined as a long-term process that occurs as an economy's potential output increases. ConclusionThe conclusion of research in economics, both macroeconomics and microeconomics, have a role to play in helping an organization succeed. Most people have the wrong idea about the economy. Economics occupies a large part of our daily lives, whether buying a home or starting a business. Customers play an important role in the economy because they help determine the direction the economy is headed