President Obama's speech, delivered on June 4, 2009 in Cairo, Egypt, was a timely event: Everyone living in the United States should be aware of consider almost all of us as a nation was affected by the events of September 11, 2001. Obama's speech was fantastic in many ways, but mostly because someone with little or no political knowledge could clearly understand the message. His points were clear and eloquently presented. The reason why the speech was so effective and listenable is directly related to who and where spoke, the simple but extremely efficient structure, the supporting content of the speech, and the method of exposition related to the language used. Obama's speech in Cairo shows his high level of listenability. Listenability is a term that might be confusing when seen or heard for the first time. You might think that it could mean the ability to listen, but this word means the opposite. One way to see the difference is that the audience listens while the speaker creates a listenable speech. For most people to be interested in what someone has to say, there must be a level of conversation between the audience and the speaker that contains listenability. When speaking, the focus should be on the audience and not on the speaker. The main difference between a good public speech and a great speech is when the communication is listener-centered (O'Brien 20). One way to create a listenable speech is to analyze your audience. This is a piece of the strategic keys according to O'Brien. He refers to this set of keys as if it were the brain of the speech. Obama chose to speak at Cairo University for several reasons. First of all, Cairo is the capital of Egypt and would be an obvious choice if someone wanted to attract attention… middle of paper… ld Make.” guardian.co.uk. Guardian, 4 June 2009. Web. 27 March 2011. .O'Brien, Liz. A Resource for the Speaker: Listener-Centered Public Speaking. New York: McGraw, 2009. Print.Porter, Keith. “US-Egypt Relations – Outline of US-Egypt Relations.” About.com. The New York Times Co., nd Web. March 27, 2011. .Reynolds, Paul. "Obama's Speech: An Analysis." news.bbc.co.uk. BBC, 4 June 2009. Web. 27 March 2011. The White House - Office of the Press Secretary. “President's Remarks on a New Beginning.” Remarks President Cairo University 6-04-09. The White House, June 4, 2009. Web. March 24. 2011. .