Byte Products, Inc., is primarily involved in the manufacturing of electronic components used in personal computers. Byte products are most frequently found in computers used for sophisticated business and engineering applications. Sales of these products have increased at a steady rate in recent years. Over the past six years, annual revenue growth has consistently reached 12%. Byte Products, Inc., headquartered in the Midwestern United States, is one of the largest suppliers of electronic components and is considered an industry leader, with a market share of approximately 32%. Unfortunately for Byte, numerous companies have entered the market; both national and foreign. High consumer demand and high profit margins are the reason competitive companies enter the market. The company is now facing demand for more products without the ability to produce, and the threat of new competitors in the market is becoming significant. Mr. James M. Elliot, Chief Executive Officer and Chairman of the Board of Bytes Products, Inc, noted that the company was facing numerous problems. The three existing factories operate on 3 shifts 24 hours a day and 7 days a week, using as much production as possible. It now became clear to Mr. Elliot that if the three existing plans always operated at maximum capacity, production demand would still not be met. If the company's overall offering is unable to meet the demand of its customers, this would cause a negative impact on the company by not being able to maintain its current market share. Elliott decided to build a new factory that would meet the high demands of its customers. Unfortunately, the time it would take... half the paper......Develop new products•Provide excellent customer service•Collect customer feedback and focus on product improvement.•Further price reduction in the high-end market low segment. WT Strategies•Focus on high-end products.•Reduce or withdraw products with low profit margin.•Focus on domestic marketThis TOWS analysis is somewhat limited because all information is based on the case reported in the textbook. However, we can still draw some conclusions: It is obvious that Byte will need a temporary production site to meet market demand. The priority task for Byte Products is to get mutual agreement from shareholders and managers on a proposed plan. They will have to follow the plan and increase their capacity as soon as possible. If possible, they should also consider spending more money on building a new site to reduce time and get it online sooner.