Sony Corporation Technology and Marketing Management Company Description Sony Corporation is a multinational corporation and is one of the largest media conglomerates in the world, founded in Tokyo, Japan. One of its divisions, Sony Electronics, is a leading manufacturer of electronic, video, communications and information technology products for both the consumer and professional markets. Sony Corporation is the parent company of the Sony Group and operates in the business through its six divisions segments: including electronics, games, music, imaging, financial services and other. This makes Sony one of the most comprehensive entertainment companies in the world. In the Electronics segment, Sony develops, designs and manufactures electronic equipment. In the entertainment aspect, Sony Computer Entertainment Inc., the company develops, produces, produces and markets games such as PlayStation, PlayStation 2.