Activity 1: History of a companyHistory of TescoTesco was founded in 1919 by Jack Cohen. In 1919 Tesco sold surplus groceries from a stall in London's East End. The Tesco brand was first introduced in 1924 when the founder, Jack Cohen, purchased tea from TE Stockwell. Jack Cohen then created new labels, using the first three letters of the supplier's name, TES, and the first two letters of his last name, CO, thus creating TESCO. The first store opened in Middlesex, in 1929, and only 18 years later, in 1947, Tesco went public as Tesco Stores (Holdings) Limited. In the same year the first self-service Tesco store opened, which now houses Metro, and the first supermarket arrived 9 years later, in 1956. Jack Cohen resigned in 1973, leaving command to his son-in-law. , Leslie Porter and doctor Ian MacLaurin. Within two months of this appointment, Tesco had seen a 4% increase in market share. Tesco then pushed the boundaries further in 1987, buying Hillards, which owned a chain of 40 supermarkets in the north of England, for £220 million. Seven years later they outbid another supermarket giant, Sainsbury's, to buy Scottish supermarket William Low, which operated 57 stores. Tesco has now consolidated its popularity in the UK, before moving abroad to countries such as Poland, USA, Thailand, Japan and so on. {draw:frame} Commercial activities Tesco is much more than just a supermarket. Although their main purpose is to provide goods to their customers, such as dairy products, frozen foods, sweets, drinks, etc., they also provide other services to their customers, in an effort to increase revenue and customer satisfaction. The businesses that Tesco engages in are: Mobile Phones – Tesco offers stylish mobile phones at economical prices, which can be used on pay-as-you-go and contract basis. They also offer fast broadband access, along with deals involving both mobile and broadband packages. Gas & Electricity: Offers savings of up to £516 on energy deals, with offers for customers to receive email updates. Insurance (auto, home, etc.): Offers insurance on all aspects of life, including; car, home, motorcycle, travel, pets, life, health and dental. It can also offer quotes for those searching on different websites for cheap insurance.