The credit card? The credit card has existed since the 18th century in Europe, but was only introduced to the United States in the 1920s by individual companies such as hotels and department stores. The simple idea behind the introduction of credit cards is to allow people who cannot afford to purchase expensive items but have the option to repay them in installments until the full cost of the items has been repaid (Marples, 2008). The reason the credit card is a success is because customers love the “buy now, pay later” concept. It's very convenient because they don't have to carry large sums of money with them and there are companies that offer 0% interest if they pay off before a specific period. According to the Central Bank of Malaysia (2014), there are 22 banks and 3 non-banks offering credit cards in Malaysia; one of them is Maybank. Maybank offers around 27 different types of credit cards; the most common will be the classic card and the gold one. How does Maybank make money by offering credit cards to its customers? Maybank, like any other provider, makes money from fees such as annual fee, cash advance and overdue fees. Maybank charges an annual fee of RM60 (single) and RM90 (double) for the ordinary card and RM130 (single) and RM195 (double) for the Gold cards. As for Platinum cards, the fee could be up to RM230. Credit card interest rates are constantly increasing; it means that interest expenses are added to the principal so that the total debt continues to grow exponentially. Customers will be given a 20-day grace period before settling the outstanding amount with 0% interest. Suppose a customer has an outstanding debt of RM1,000, Maybank charges 18% interest on the debt. Now the original debt has increased from RM1,000 to RM1,180; Profit of RM 180. In the next... middle of the paper... I will apply for their credit card. The recent “Jazz Up Your Style” promotions offer customers the chance to win a cool trio of Samsung GALAXY Note 3, Samsung GALAXY Gear and Beats by Dr. Dre Earphone. Another promotion offers the chance to win 2 tickets to watch the 2014 Formula 1 PETRONAS Malaysian Grand Prix from the Maybank Corporate Suite. Furthermore, the highest cost to Maybank occurs when the customer does not make payments on pending credit cards. There are many cases where the remaining debt is not recoverable. While it is still possible to recover, Maybank will have to pay external debt collection agents to do so. This will only further increase expenses for the bank. After 6 months of non-collection of the debt, Maybank must write it off as bad debt or uncollected debt. As they write off more and more debt, they may eventually face liquidity risk.